Privacy policy

Last updated: 08/09/2026

Boring operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Boring is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If you are located in Australia, we handle your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). If you are located in New Zealand, we handle your personal information in accordance with the Privacy Act 2020 (NZ) and the Information Privacy Principles it contains. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services:

Contact details including your name, address, billing address, shipping address, phone number, and email address. Financial information including payment card information, financial account information, transaction details, form of payment, payment confirmation and other payment details. Account information including your username, password, security questions, preferences and settings. Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel and your past transactions. Communications with us including the information you include in communications with us, for example, when sending a customer support inquiry. Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers. Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.

Personal Information Sources

We may collect personal information from the following sources:

Directly from you including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information; Automatically through the Services including from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies; From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf; From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

Provide, Tailor, and Improve the Services. We use your personal information to provide you with the Services, including to perform our contract with you, to process your payments, to fulfill your orders, to remember your preferences and items you are interested in, to send notifications to you related to your account, to process purchases, returns, exchanges or other transactions, to create, maintain and otherwise manage your account, to arrange for shipping, to facilitate any returns and exchanges, to enable you to post reviews, and to create a customized shopping experience for you, such as recommending products related to your purchases. Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email, text message or postal mail, and to show you online advertisements for products or services on the Services or other websites, including based on items you previously have purchased or added to your cart and other activity on the Services. Where required by the Spam Act 2003 (Cth) or the Unsolicited Electronic Messages Act 2007 (NZ), as applicable, we will only send you marketing communications with your consent and provide a functional unsubscribe mechanism in every message. Security and Fraud Prevention. We use your personal information to authenticate your account, to provide a secure payment and shopping experience, detect, investigate or take action regarding possible fraudulent, illegal, unsafe, or malicious activity, protect public safety, and to secure our services. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We highly recommend that you do not share your username, password or other access details with anyone else. Communicating with You. We use your personal information to provide you with customer support, to be responsive to you, to provide effective services to you and to maintain our business relationship with you. Legal Reasons. We use your personal information to comply with applicable Australian or New Zealand law or respond to valid legal process, including requests from law enforcement or government agencies, to investigate or participate in civil proceedings, and to enforce or investigate potential violations of our terms or policies.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

With Shopify, vendors and other third parties who perform services on our behalf (e.g. IT management, payment processing, data analytics, customer support, cloud storage, fulfillment and shipping). With business and marketing partners to provide marketing services and advertise to you. For example, we use Shopify to support personalised advertising with third-party services based on your online activity with different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy notices. When you direct, request us or otherwise consent to our disclosure of certain information to third parties, such as to ship you products or through your use of social media widgets or login integrations. With our affiliates or otherwise within our corporate group. In connection with a business transaction such as a merger or sale of business assets, to comply with any applicable legal obligations, to enforce any applicable terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or others.

Overseas Disclosure

Some of the third parties and service providers we use (including Shopify and its infrastructure, and our fulfillment partner) may store or process your personal information outside your home country, including in Australia, China and other jurisdictions. If you are located in Australia, we take reasonable steps, consistent with Australian Privacy Principle 8, to ensure overseas recipients do not breach the APPs in relation to your information, including through contractual protections where appropriate. If you are located in New Zealand, we take reasonable steps, consistent with Information Privacy Principle 12 of the Privacy Act 2020 (NZ), to ensure that any disclosure of your personal information outside New Zealand is subject to comparable safeguards, including through contractual protections or by relying on recipients situated in jurisdictions the Privacy Commissioner has recognised as providing comparable protection, where applicable. By providing us with your personal information, you acknowledge that it may be handled and stored by overseas recipients as described above.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you. Information you submit to the Services will be transmitted to and shared with Shopify as well as third parties that may be located in countries other than your own, in order to provide and improve the Services for you. In these circumstances, Shopify is responsible for the processing of your personal information for these purposes. To learn more about how Shopify uses your personal information, you can visit the Shopify Consumer Privacy Policy.

Third Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators.

Children's Data

The Services are not intended to be used by children under the age of 18, and we do not knowingly collect personal information about children. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details set out below to request that it be deleted.

Security and Retention of Your Information

We take reasonable steps to protect your personal information from misuse, interference, loss, unauthorised access, modification or disclosure, consistent with Australian Privacy Principle 11 and, where applicable, Information Privacy Principle 5 of the Privacy Act 2020 (NZ). However, please be aware that no security measures are perfect or impenetrable, and we cannot guarantee "perfect security." Any information you send to us may not be secure while in transit. We recommend that you do not use unsecure channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, to provide you with Services, comply with legal obligations, resolve disputes or enforce other applicable contracts and policies. Where personal information is no longer needed for any purpose for which it may be used or disclosed under the APPs or, where applicable, the Privacy Act 2020 (NZ), we will take reasonable steps to destroy or de-identify it.

Your Rights and Choices

If you are located in Australia, you have the following rights under the Australian Privacy Principles in relation to your personal information:

Right to Access. You may request access to the personal information we hold about you. Right to Correction. You may request that we correct personal information we hold about you that is inaccurate, out of date, incomplete, irrelevant or misleading.

If you are located in New Zealand, you have equivalent rights of access and correction under the Privacy Act 2020 (NZ), including the right to request access to, and correction of, the personal information we hold about you.

Managing Communication Preferences. We may send you promotional emails, and you may opt out of receiving these at any time by using the unsubscribe option displayed in our emails to you. If you opt out, we may still send you non-promotional emails, such as those about your account or orders that you have made.

You may exercise any of these rights by contacting us using the contact details provided below. We will respond to your request within a reasonable timeframe, and in any event within any timeframe required by law. We may need to verify your identity before processing your request. There is generally no charge for making a request, though we may charge a reasonable fee for providing access in certain circumstances, as permitted under the APPs or the Privacy Act 2020 (NZ), as applicable.

Complaints

If you have a complaint about how we have handled your personal information, please contact us using the details below. We will investigate and respond to your complaint within a reasonable time.

International Transfers

Please note that we may transfer, store and process your personal information outside your home country, as described above under "Overseas Disclosure."

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website and update the "Last updated" date.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please email us at contact@stay-boring.com